The teaser has found an audience
Apr 07, 2010 @ 10:51 A.M.
Internet has a life of its own. We've chosen not to market our project at this stage of the process, just publishing some blog posts for the small number of people on our facebook friendslist. We decided this early on both because we needed to create the right feel and format of the blog before we made it "public", but also because you just have 24 hours to work on every day. When the time is right we will go out and actively tell our story, but at this stage you're enormously privileged to be reading this (joking).
A few days ago some sites got a hold of the early-super-simple-interview-quotes-teaser we put up on Youtube in January. Suddenly we went from 500 to 5000 views accompanied by a large number of blog posts and tweets. Aside from this proving that there is a genuine interest in what we're creating it's also a cool example of how Internet filters and finds content (one of the topics we're planning to discuss in the film).
You can rest assured though, we're still pretty down to earth considering our sudden stardom. No red carpets or champagne, we're more Swedish knäckebröd and filmjölk kind of guys.
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3 Comments
Mceini says:
Apr 07, 2010 @ 11:10 A.M.
Awesome!
What does the different letters A-J on the chart mean?
David says:
Apr 08, 2010 @ 3:41 A.M.
It's different sites and when they started to produce views.. :)
Mike says:
Jun 11, 2010 @ 10:29 A.M.
With the exception of the fact that "production firms" and standout filmmakers are now going across mediums and using their skills in new and expanding ways, they are basically speaking about a revolution in glorified youtubeing. I don't care much about glorified youtubers, because they are a dime a dozen at this point. It's true there is a revolution in the sense that there are more 11 year olds making claymation and more 70 year olds making gardening videos and more and more and more then ever before. That is new, but a revolution? How many of them are really making any money? Very, very few.
There is more free, quality content being created then ever before but this only creates more content, more stuff to look at, more of this and more of that and much of it a big bunch of nothing much. Still, even among the millions of talented people creating their own content, in order to achieve success, many fundamentals still apply and only a few leaders will emerge who will actually draw a good living from it. An excellent story (both within and behind the production) combined with great visuals combined with unique, interesting marketing (ie. $$) will continue to produce entertainment leaders. When everyone is doing that, then I'll be more inclined to consider it a revolution.
Food for thought. One of the best films of the last decade was an amazing, good-sized budget film, La Vie en Rose. It won tons of awards including best foreign pic at both golden globes and at the academy. But who saw it? Nearly nobody. So these people saying there is a revolution? Hmmm..
That's why, at the moment, I prefer to call it an "Evolution". It's got a ways to go yet. These people are talking about some changes, not an revolution.
IMO
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